Carbonmetrics has always believed that the Internet can enhance online collaborations and subsequently lead to a reduction in carbon emissions for businesses. With the benefit of our years of experience, we are able to work with businesses to:

 

a) define a carbon reduction strategy for the entire business or specific sections of the business

b) provide guidelines to implement these recommendations using the online channel

c) provide expert Project Managers to assist with these Carbon reduction strategies through the online channel.

d) Monitor and track the results of these projects to verify the carbon emission savings

 

The core business strategy requires the following sequence:

a) Convert visitors to the online site to "Passive Users"

b) Convert "Passive Users" to "Active Users"

c) provide dynamic secure online functionality to encourage these Active Users to use the online channel for their activities. Examples of these activities include the use of online statements, information, online payment facilities, online ordering. Tasks such as these require less paper, travelling and human resources. A Direct consequence of this leads to a proportional reduction in Carbon Emissions. Additionally, reduced human resource requirements invariably leads to reduced office space requirements.

 

Hence, by using the online channel strategically and tactfully, businesses are able to reduce their operating costs and carbon emissions whilst increasing their revenue streams.